Sometimes all it takes is a simple act of kindness to make a persons day. It can be something as simple as giving someone a compliment on their shoes, or just giving a friend a call to see how they are doing. There is something to be said about the instant gratification that is felt after brightening someone's day. What better form of instant gratification is there than a Polaroid? This promotional piece for Polaroid aims to show the same instant gratification that one feels after making someone genuinely happy.
2009 D Show Student Award